Dow Jones
Barron's Digital Delivery
Barron's Digital Delivery
DOW JONES :: Marketing Communications
Barron's wanted to introduce a new way to distribute their magazine using a digital delivery system. Working their marketing and creative groups we generated a new interactive web site. Using Macromedia Flash we were able to develop a 2 minute overview of how Digital Delivery works and the advantages of an electronic format. We also developed a web tracking system for monitoring the effectiveness of their print and web advertisements.
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